Clean formula, care and shine

• Up to 98% of natural ingredients.

• Feeding vegetable butters (shea, cocoa) and organic oils (jojoba, castor, sunflower) for soft and hydrated lips.

• Satin, slippery and comfortable texture.

• Vegan & cruelty-free, without compromise on performance or ethics.

• Plug-in, for a durable and desirable beauty.

The Couture experience – in three stages

1. The immediate impact of the colour: From the first passage, Couture delivers a powerful, clean, vibrant red. Perfect balance between timeless chic and affirmed modernity.

2. A fun application: Its melting texture marries the lips without marking them. The rendering is satin, bright, neither too bright nor too matt — just perfectly sewing.

3. Make-up treatmentt: Each application deposits a veil of nutrition, thanks to plant actives. The lips remain soft, comfortable, protected.

The ritual haute couture lips

• First draw the outline with a tone-on-tone pencil for a perfect definition.
• Apply grapes directly or brush for more precision.
• Slide your box into your bag for a chic touch at any time.